UNC Kenan-Flagler Spirit Week Toolkit
Champions Toolkit 2025
Thank you again for serving as a dedicated volunteer for UNC Kenan-Flagler’s Spirit Week.
What is UNC Kenan-Flagler Spirit Week?
This year we will host our second annual UNC Kenan-Flagler Spirit Week from March 24 to March 28! Throughout the week, we will offer different ways for members of our community to engage with the Business School, including virtual faculty roundtable discussions, flash mentorship sign ups and celebrating UNC Kenan-Flagler’s 10th annual giving day during GiveUNC on March 25. Visit our website to learn more about how you can participate each day.
What impact can I make as a champion?
LEAD: Participate in at least one Spirit Week activity in addition to making a gift in honor of your UNC Kenan-Flagler mentor on GiveUNC.
INSPIRE: Encourage others in your network to join you in the week’s activities using #KFSpiritWeek2025 and other materials from out digital toolkit in social posts.
CONNECT: Spread the word by reaching out to anyone in your UNC network. Get three or more people to participate in Spirit Week and support the Business School on GiveUNC with a gift of any size.
Below are the key themes to emphasize when communicating with our audiences:
ENGAGEMENT: We want to celebrate our UNC Kenan-Flagler community and encourage alumni to find meaningful ways to connect with and show their appreciation for the School.
IMPACT: Participating in the flash mentorship program or making a gift on GiveUNC makes our community more connected and offers invaluable resources as we continue preparing future generations of leaders.
How do I get ready?
- Familiarize yourself with Kenan-Flagler’s Spirit Week website and the Business School’s GiveUNC website.
- Follow @unckenanflagler on social media and share the dates with your network using the hashtag #KFSpiritWeek2025.
- Participate in at least one Spirit Week activity and encourage others in your network to join you.
- Show your appreciation for UNC Kenan-Flagler community members via social media!
SOCIAL MEDIA TOOLS and TEMPLATES
Social media is a powerful tool for Spirit Week and on GiveUNC. Help us promote the week to your network of friends, classmates and other contacts. Each #KFSpiritWeek25 social media posts leading up to and during Spirit Week contributes to our success.
Prior to Spirit Week, make sure to follow UNC Kenan-Flagler and the UNC Development Office to share posts throughout the week.
Facebook: UNC Kenan-Flagler and @Here.At.UNC
Instagram: @unckenanflagler and @hereatUNC
LinkedIn: UNC Kenan-Flagler and UNC Kenan-Flagler Alumni Group
Spirit Week – March 24-March 28 – social media posts:
Today we’re kicking off UNC Kenan-Flagler Spirit Week! I invite you to join me in participating in at least one of our Spirit Week activities this week. Visit kenan-flagler.unc.edu/spirit-week/to learn more about how you can get involved and show your Kenan-Flagler support.
#KFSpiritWeek25
GiveUNC – March 25 – social media posts:
Today is GiveUNC! I invite you to please join me in celebrating our community by making a gift to celebrate UNC Kenan-Flagler’s 10th giving day.
Your gift of any size can help unlock millions in challenge funds throughout the day from some of the School’s most generous donors.
Go to https://give.unc.edu/giveunc?p=kfbs to make your gift today!
#KFSpiritWeek25 #GiveUNC
UNC Kenan-Flagler Spirit Week Email Templates
The email templates below are suggestions to make it easy for you to share #KFSpiritWeek25 and #GiveUNC with your friends, classmates and followers. Change the text to share what matters most to you as you help spread your Kenan-Flagler spirit.
UNC Kenan-Flagler Spirit Week email template:
Subject options:
- You’re invited: UNC Kenan-Flagler Spirit Week
- Join me in showing your UNC Kenan-Flagler Spirit!
Dear <insert recipient’s name>,
I hope you’re doing well! [Insert a personal comment, connection].
UNC Kenan-Flagler is hosting our second annual Spirit Week from March 24-28. As a Spirit Week Champion, I invite you to consider joining me in participating in at least one of our Spirit Week activities.
Visit kenan-flagler.unc.edu/spirit-week/ to learn more about how you can get involved and show your Kenan-Flagler support.
Go Heels,
<Your Name>
GiveUNC email template:
Subject options:
- Today is the day: GiveUNC!
- Support UNC Kenan-Flagler today!
Dear <insert recipient’s name>,
I hope you’re doing well! [Insert a personal comment, connection].
As a Spirit Week Champion, I am committed to advancing UNC Kenan-Flagler’s mission and contributing to the School’s success. The best way to do this is with the help of others in our community.
This year is UNC Kenan-Flagler’s 10th giving day! I invite you to please consider joining me in making a gift during GiveUNC to celebrate this special anniversary. No matter the size of your gift, your donation can help unlock millions in challenge funds throughout the day from some of our generous donors. Go to https://give.unc.edu/giveunc?p=kfbs to make your gift today!
Thank you for helping celebrate our amazing School and the people who make this great work possible.
Go Heels,
<Your Name>